Project snapshot
| Role | Key Capabilities |
|---|---|
| Project title | Magento 1.7 to Adobe Commerce Cloud Migration with Performance Optimization & Local Payment Integration |
| Industry/Sector | E-Commerce / Sportswear & Lifestyle |
| Region | Australia |
| Engagement Model | End-to-End Migration + Managed CloudOps |
| Duration | 6 Months |
| Project Scale | 2 Online Stores |
Client & Project Brief
Client Overview:
A rapidly expanding Australian sportswear retailer offering performance apparel and accessories through multiple online channels. Their legacy Magento 1.7 store was struggling with mobile responsiveness, high bounce rates, and frequent server crashes during promotional campaigns.
Project Objective:
To migrate to Adobe Commerce Cloud 2.4 with enhanced speed, scalability, and local payment integrations (Afterpay / ZipPay / Australia Post) — delivering a frictionless, mobile-first shopping experience and enterprise-grade reliability.
Challenges
- Magento 1 end-of-life with incompatible PHP/MySQL stack
- High downtime during flash-sale events (> 5 hrs / month)
- Manual deployment & rollback process, no CI/CD
- Fragmented checkout experience for Australian payment methods
- SEO performance drop due to poor mobile optimization
Solution Delivered
- Migrated to Adobe Commerce Cloud 2.4.6 using official Data Migration Tool with full catalog, order, and customer data retention
- Implemented responsive PWA storefront (React + GraphQL) for app-like mobile experience
- Integrated Afterpay, ZipPay, PayPal AU, and Australia Post Shipping API
- Configured Adobe Cloud Manager CI/CD pipelines for automated build, test, and deploy cycles
- Optimized caching using Redis, Varnish, and Azure CDN (Australia East)
- Added Content Staging + Page Builder for dynamic campaign management by marketing teams
- Established Disaster Recovery (DR) environment replicated across Azure regions
- Implemented New Relic APM + Adobe Monitor for proactive performance tracking
Our Approach
| Phase | Description |
|---|---|
| Discovery & Planning | Audit of Magento 1.7 instance, code refactoring plan, and database mapping |
| Architecture Design | Defined multi-region Azure infrastructure with CDN and DR replication |
| Migration Execution | DMT-based migration of 400 K orders & 150 K customers; extension compatibility testing |
| Integration & Automation | Payment gateways + Australia Post API + CI/CD pipeline setup |
| Testing & UAT | Load, regression, and SEO testing for mobile responsiveness |
| Launch & Post-Go-Live | DNS cutover with zero-downtime and SLA-based offshore support |
Technology Stack
| Category | Tools & Platforms |
|---|---|
| Commerce Platform | Adobe Commerce Cloud 2.4.6 |
| Frontend | React PWA Studio + GraphQL |
| Integrations | Afterpay API, ZipPay, PayPal AU, Australia Post Shipping |
| Caching & Performance | Redis, Varnish, Azure CDN |
| DevOps & CI/CD | Adobe Cloud Manager, Docker, GitHub Actions |
| Monitoring | New Relic APM, Adobe Cloud Monitor |
| Security | PCI-DSS, SSL Pinning, reCAPTCHA v3, 2FA Admin Access |
| Disaster Recovery | Azure Site Recovery (Australia East ↔ Southeast) |
Key Results & Metrics
| Metric | Before | After | Impact |
|---|---|---|---|
| Page Load Speed | 6 sec | 1.5 sec | 75 % Faster |
| Conversion Rate | 2.2% | 3.8% | +73 % Increase |
| Cart Abandonment | 43% | 20% | –53 % |
| Uptime (Stability)) | 94% | 99.9% | Reliable Cloud Performance |
| Deployment Time | 3 hrs manual | 12 min CI/CD | 90 % Time Saved |
Client Testimonial
“Rigel Networks completely transformed our e-commerce performance. The Adobe Commerce Cloud migration and CI/CD automation gave us confidence to run national promotions without downtime.”
— Head of Digital Commerce, Australian Sportswear Brand
Engagement Highlights
- Engagement Type: Cloud Migration + Automation + Managed Support
- Team Size: 8 (1 Architect, 2 Magento Developers, 1 React Engineer, 1 DevOps, 1 QA, 1 PM, 1 Support Engineer)
- Delivery Model: Offshore Execution with Weekly Australia Sync Calls
- Compliance: PCI-DSS | GDPR | Australian Privacy Act
- Performance Benchmark: Tested for 12 K concurrent sessions under 2 s load
Fueling Sportswear Growth Through Adobe Commerce Cloud
Email: presales@rigelnetworks.com
Locations: US | India
