Odoo ERP Implementation for an Australian E-Commerce Distributor

Introduction

Project snapshot

 

Role Key Capabilities
Project title Odoo ERP Implementation for Warehouse, Fulfillment & E-Commerce Integration
Industry/Sector E-Commerce / Distribution & Wholesale
Region Australia
Engagement Model Fixed-Cost Implementation + Continuous Enhancement
Duration 6 Months + 9-Month Support Retainer
Project Scale 4 Warehouses · 10 K Daily Orders · 120 Staff Users

 


 

Client & Project Brief

 

Client Overview:

A leading Australian distributor of consumer electronics and home accessories, operating both B2B wholesale and D2C e-commerce channels via multiple Magento storefronts. The absence of centralized inventory and order tracking caused fulfillment errors, stock-outs, and delayed deliveries.

Project Objective:

To integrate all e-commerce operations into a unified Odoo ERP for real-time stock management, automated order routing, and barcode-driven fulfillment — while synchronizing with Adobe Commerce Cloud for live product and order data.


 

Challenges

 

  • Disconnected Magento stores, manual CSV imports for orders and stock
  • Limited warehouse visibility — inventory errors > 6% weekly variance
  • No centralized purchase or shipment tracking
  • Manual invoice generation causing 2–3 day delays
  • Lack of barcode scanning and fulfillment automation

 

Solution Delivered

 

  • Implemented Odoo v16 Enterprise with Inventory, Sales, Purchase, Accounting, and Warehouse Management modules
  • Integrated Adobe Commerce Cloud ↔ Odoo ERP using bi-directional REST API connectors for products, stock, and order synchronization
  • Automated multi-warehouse order routing based on location, stock availability, and delivery SLA
  • Deployed barcode & batch picking system via Odoo Barcode App integrated with handheld scanners
  • Designed FIFO/FEFO warehouse rules for perishable and high-value SKUs
  • Set up automated invoices and shipment documents synced with accounting module
  • Built Power BI dashboards for order fulfillment metrics, returns analysis, and delivery efficiency
  • Hosted solution on Azure Cloud (Australia Southeast) with daily offsite backup replication

 

Our Approach

 

Phase Description
Discovery & Workflow Mapping Analyzed Magento data flow, warehouse operations, and fulfillment process
Solution Architecture Designed multi-warehouse structure, stock routing rules, and API layer with Magento
Implementation Configured modules, integrated API, deployed barcode system
UAT & Pilot Run Conducted trial fulfillment cycles across 2 warehouses
Go-Live Migrated live order flow and enabled continuous monitoring
Continuous Optimization Performance tuning and KPI-driven monthly enhancements

 


 

Technology Stack

 

Category Tools & Platforms
ERP Platform Odoo v16 Enterprise
E-Commerce Integration Adobe Commerce Cloud (Magento 2.4.6) via REST APIs
Modules Inventory, Sales, Purchase, Accounting, Barcode, CRM
Database & Hosting PostgreSQL on Azure VM (HA configuration)
Automation & APIs Python Scripts, Odoo Scheduler, Custom API Layer
Analytics Power BI, Adobe Analytics, GA4
Security SSL, Azure Key Vault, MFA, Role-Based Access

 


 

 Key Results & Metrics

 

Metric Before After Impact
Stock Accuracy 92% 99.6% 7× Fewer Errors
Order Processing Time 3.5 hour 45 min 78 % Faster Fulfillment
Invoice Turnaround 3 Days 6 hours 90 % Faster Accounting Cycle
Return Handling Accuracy 70% 97% 27 % Improvement
Daily Order Capacity 4k 10k+ 2.5× Throughput Growth

 


 

 Client Testimonial

“Rigel Networks delivered a perfectly synchronized ERP and e-commerce ecosystem. Odoo now talks to Magento in real time — our warehouses move faster, and our customers get accurate updates every minute.”
Head of Operations, Australian E-Commerce Distributor


 

 Engagement Highlights

 

  • Engagement Type: ERP–Commerce Integration + Warehouse Automation
  • Team Size: 8 (1 Solution Architect, 3 Odoo Developers, 1 Integration Engineer, 1 QA, 1 DevOps, 1 PM)
  • Delivery Model: Offshore Delivery + Onsite UAT & Training
  • Compliance: ATO / GST Accounting | Australian Privacy Principles
  • Performance Benchmark: Real-Time Stock Sync < 60 Seconds Delay

 

Empowering Australian E-Commerce with Intelligent ERP Solutions

Email: presales@rigelnetworks.com
Locations: US | India

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