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In Quest of the Perfect CMS for Your E-Commerce Store

You have a dream. A dream to own an online store, leaping into the battleground of e-commerce with your head held high. This dream excites you, distresses you, envisions success sometimes, and sometimes conjures up an image of failure. In short, it makes you toss and turn in the wee hours of the night when the whole world is fast asleep. And then you ask someone, “Which CMS would be best for my e-commerce goals?”. Congratulations! You have successfully inducted another member into the ‘Club of the Insomniacs’!

Giving an answer to the question about choosing the perfect or the best e-commerce CMS is very difficult, mainly due to 2 reasons:

  • 1. There is an ocean of CMSs available to choose from.
  • 2. Each CMS has advantages and disadvantages of its own.

A logical solution can be arrived at by digging into the right place. If I’m asked to choose one word from each point, I would choose the words “choose” and “advantages”, and voila! Here is the solution. Choose the CMS that offers you maximum advantages by aligning to your needs.

But what specifically would be your needs? By taking a general run, we arrive at certain factors that will come into consideration while choosing the most appropriate CMS:

  • > Extensions, their availability and usability
  • > Support, functionality and customizability
  • > SEO Friendliness
  • > Cost of development and maintenance

From the multitudes of CMSs, we are digging into 4 of the most popular CMSs.

  • 1. Kentico

    Kentico is a fully-integrated CMS, e-commerce and online marketing platform based on ASP.NET framework. With sophisticated features and customizability, it can best fit to your needs allowing you to unleash your creativity. It is an easy-to-use platform which is effective, efficient, and secure. Kentico’s API extensibility allows you to virtually integrate with anything. Also, it provides advanced scalability that ensures your requirements never outgrow the platform.

  • 2. Magento

    Magento, over the years, has become synonymous for e-commerce. This is simply due to the reason that Magento is a CMS platform exclusively built for e-commerce. It has the best features for high volume online selling, payment, inventory, customer management, loyalty programs, etc. Magento being an open source platform allows you to get the help from a large community of developers in case you have some trouble with your website. Magento, apart from being highly scalable and customizable is also SEO friendly.

  • 3. Drupal

    Drupal is a great choice for e-commerce development allowing developers to make feature-rich, high-quality websites. Drupal is a free and open source platform facilitating a plenty of room for creativity to extend and improve the functionality by adding additional modules in it. Due to its built-in caching, it is very fast. With Drupal e-commerce solutions, performing Search Engine Optimization and Website Conversion Analytics is very easy. It is highly flexible, scalable, robust and secure, and can easily integrate with external systems and popular CRM tools.

  • 4. WordPress, The Pioneer

    Arguably the most popular CMS for building websites with exciting and useful features, WordPress is a powerhouse nearly perfect for building all kinds of websites. For e-commerce solutions, WooCommerce is a popular WordPress plugin offering useful features like shopping carts, product catalogs, coupons, online payments, and so on. Integrating popular payment gateways, modules and plug-ins to provide smart and user-friendly features, Woocommerce solutions are cost-effective, solid and highly scalable.

As already mentioned, choosing the right CMS for e-commerce requires an informed decision-making based on aligning your requirements with the advantages provided by a particular CMS. The last and the most important advice is: Do not switch platforms and CMSs after your store is up and running. It can cause unprecedented trouble and headache. So, make a firm decision and stick to it.

After you have made your decision and chosen the appropriate CMS, what you need is the right CMS development partner. Rigel Networks with its experienced team of experts can bring your dreams into reality with intelligent e-commerce solutions.

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