July 20, 2017

Kentico is a CMS of global choice powering more than 25000 websites across 100 countries. Their diverse customer base includes brand names such as Mazda, Hyundai, Audi Finance, Starbucks, UNICEF Australia, to name only a few. It is quite evident that a platform with such a diverse popularity must possess great capabilities to deliver solutions that suits manifold sets of requirements.
To keep things simple, concise and relevant, we are going to discuss Kentico’s ability to offer a wide range of powerful strategic marketing capabilities for driving success. For best results, it is important to hire experts and so, outsourcing or hiring Kentico Development Services will facilitate leveraging the Kentico CMS to the maximum.
Why Kentico?
Kentico provides many impressive sets of out-of-the-box functionalities than other comparable technologies. An open API that allows to create custom web parts, modules, and other extensions, helps to achieve any specific requirement one may have. Thus, many of the frustrations, including high costs associated with streamlining multiple third-party systems have been overcome by Kentico. On the Microsoft ASP.NET platform, Kentico provides enterprise software that includes intensive sets of features to build websites, intranets, community sites, and e-commerce solutions.
Kentico’s Strategic Marketing Capabilities
Kentico is often mentioned as an all-in-one CMS, e-commerce, and online marketing system architecture providing feature-rich integrated experience. Why Kentico is considered so formidable is because of the support it provides to mobile websites, document management, SEO, multilingual websites, multi-site management, and social networking. With Kentico, you name the service, and you have it in the platform. Moreover, Kentico can integrate with almost any third-party back-ends—ERPs, CRMs, and payment gateways.
And if all these hasn’t impressed you yet, then let us introduce the integrated eCommerce solution featured by Kentico that allows you to reach, connect, and serve a global market.
Talking about scalability, then Kentico is scalable to suit your needs. It is considered one of those rarest of the rare CMSs that grows as your business grows. Kentico’s licensing options allows you to start with basic functionality you need and at the same time retaining the ability to upgrade when your demand increases for additional features.
While Kentico’s licensing options are great, Kentico EMS is all-in-one CMS, E-commerce, and online marketing platform. It provides fully integrated online marketing tools to enhance digital strategies and create satisfying user experiences aligning directly with the needs of the customer. Kentico’s top features of online digital marketing solution include marketing automation, content personalization, integrated campaign management, e-mail marketing, A/B testing, and so on.
No doubt Kentico’s strategic marketing capabilities are awe-inspiring. If you are looking to build your web presence and anticipating growth and success by leaps and bounds, Kentico must be your first and last choice.
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