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November 20, 2018

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Position

Digital Marketing Lead

Location

Vadodara (India)

Openings

1

Compensation

Full time / Retainer + Incentives

Experience

2 – 4 Years

Shift Timings :

Shifts can vary to US / UK / AUS / Middle east

Contact Information

+91-9904409256 / 9904409934

Key Responsibilities :

  • Impeccable time management and organizing skills; ability to handle tight deadlines and multiple projects
  • Representing the service, aligning scope and managing expectations
  • Identifying the loophole in the process and setting corrective measure to avoid escalation from the Business
  • Prepare and track digital budget for the company per fiscal
  • Have a fair amount of people management skill to get the work done from the delivery team to meet the quality standard.
  • Should be extremely creative with excellent written, verbal and presentation skills
  • Self-starter and able to highlight issues and risk

Job Description :

  • Plan, design and execute online customer acquisition and brand Rigel outreach campaigns
  • Focus on building companies services awareness and generating leads
  • Create, scale up and manage SEM and pay-per-click advertising campaigns across multiple channels to optimize qualified website traffic as part of marketing and business development initiatives
  • Plan and manage social media and content marketing campaigns
  • Work in conjunction with cross functional teams to plan and execute large scale marketing Campaigns
  • Measure, analyze and understand marketing metrics to drive marketing decisions
  • Manage email lifecycles to nurture leads and engage with customers
  • Edit / Write content for marketing collaterals such as Blogs, landing pages, News letters etc
  • Manage the SEO, SEM and SMM strategy for the brand and drive traffic
  • Manage a team of digital marketing, content writing and graphic design professionals
  • Have in depth understanding of online marketing landscape to plan and execute strategies in affiliate marketing, search & display marketing, social media and others
  • Should be aware of and have worked with the leading technology tools used for various marketing campaigns
  • Should be exceptional in analytical capabilities to measure and evaluate marketing performance
  • Should be a self starter and be passionate about digital marketing
  • Should be comfortable working in a high energy startup and be eager to solve tough challenges
  • Demonstrated strong analytical, written and verbal communication skills required
  • Proficient marketer with strong experience in brand building and offline marketing
  • Ability to work independently and drive the team

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