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August 4, 2017

Creativity with Magento Customization Can Offer Ace E-commerce Solutions

Creativity is a cherished possession that drives success. Its value can never be undermined no matter which field you are in. When it comes to e-commerce, getting creative with customization pays valuable dividends in the form of standing tall amongst your competitors, increasing customer acquisition and retention, site conversion, and a consistent surge in revenue. Numerous studies and surveys, time and again, have proved one of the most significant facts: consumers are interested in customization options. So, let us dig into certain ways in which Magento merchants are getting creative with customization to offer best Magento development services and driving conspicuous success.

What Consumers Require is What is Worthy of Creation

Because you want your sales to go up, you must be ready to defy conventions if that is what serves your customers right. If the customers want their own product created online, your shopping cart must incorporate features that enable them to create their desired product as per their requirements. Usually, in the fields, such as art and designing, customers want a product customized as per their own design specifications. An e-commerce merchant should be capable of going thus further and providing customizable options to their customers.

“Individual Ambition Serves the Common”

Can an e-commerce merchant offer individuality to her customers? No, I’m not lecturing a philosophy on metaphysics! Let us assume, a customer ordering a T-shirt wants a personal message on it. Can you, as an e-commerce merchant, fulfill her need. Of course, you can. All you need is a little tweaking of your creativity and incorporating this feature through customizing your e-commerce app.

Success is Sometimes a Repetition

It indeed is. Especially when there is customer retention. And that is one of the primary aims of businesses. While ordering an online gift for your best friend, can you replace the brand name with her name, or simply get it carved along with it? That might be a dream! Not anymore. Creative customization can offer customers what they need, and an e-commerce merchant the USP to drive conspicuous success.

Anticipation with Intelligence

Using data from Magento Business Intelligence, an e-commerce merchant can employ creative merchandising to market to customers with a high customer lifetime value. Using this strategy, they can increase customer cart size by promoting pieces that match items already in a customer’s cart.

Keeping customization in mind along with a pinch of creativity can do wonders for your e-commerce store. Make sure to incorporate these creative ideas, and be in a constant quest for the new ones.

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